The trailing 28-day data separates two materially different outcomes: competitive auctions that close above $1 and $1 closeout pickups. Reporting them together hides the price distribution, because closeouts make up more than two-thirds of recorded sales in this snapshot.
The spam-risk figures describe only the 17,127 enriched auction domains processed by CatchSEO's classifier. They do not represent every expired domain, and a classifier label is a screening signal rather than proof that a domain is safe or unsafe.
Key takeaways
- In competitive auctions (>$1 closes), the median domain sale price is $65 and the average is $325 (trailing 28 days); counting $1 closeout pickups, the all-sales median is $1.
- Only 1.6% of ended domain auctions receive any bid at all (~443,490 auctions end per week).
- Among 17,127 enriched auction domains classified from available evidence, 3.1% were labeled clean and 72.7% were labeled toxic.
- The top sale of the period closed at $337,500.
How much do domains sell for?
The $1 all-sales median and $325 competitive-auction average answer different questions. Buyers comparing prices should separate closeouts from auctions that received bids above the $1 tier.
- In competitive auctions (sales that closed above $1), the median winning price over the last 28 days was $65, the average was $325, the 90th percentile was $565, and the top close was $337,500.
- Counting EVERY sale, the median collapses to $1 — because 19,243 of 28,532 sales (67.4%) are $1 closeout pickups, GoDaddy's clearance tier for auctions nobody bid on. Any "average domain price" figure that ignores this split is misleading.
| Winning price | Sales (28 days) | Share of sales |
|---|---|---|
| $1 | 19,243 | ███████░░░ 67.4% |
| $2 – $10 | 1,271 | ░░░░░░░░░░ 4.5% |
| $11 – $100 | 4,146 | █░░░░░░░░░ 14.5% |
| $101 – $1,000 | 3,359 | █░░░░░░░░░ 11.8% |
| $1,001 – $10,000 | 495 | ░░░░░░░░░░ 1.7% |
| Over $10,000 | 18 | ░░░░░░░░░░ 0.1% |
What percentage of domain auctions end in a sale?
In this snapshot, 1.6% of ended auctions received at least one bid. The statistic measures bidding activity; it does not determine why an auction did or did not attract a bidder.
- Of 1,773,960 auctions that ended in the last 28 days (~443,490/week), 28,550 received at least one bid — a 1.6% sell-through rate. The overwhelming majority of expiring domains attract no bidder at all.
- 549,742 auctions are live right now.
How many expired domains are spam?
The classifier labeled 72.7% of this enriched sample toxic after evaluating available backlink, archive, and traffic evidence. Use that label to prioritize manual review, not as a prediction of search-engine treatment.
- CatchSEO's AI classified 17,127 enriched auction domains using the available backlink, archive, and traffic evidence. 525 (3.1%) were labeled clean; this is not independent verification or a guarantee.
- 4,144 (24.2%) were labeled caution and 12,458 (72.7%) were labeled toxic after signals such as pharma/casino anchors and PBN patterns were evaluated.
What kinds of domains are at auction?
Every displayed category has a $1 median in this snapshot. Category alone therefore does not distinguish competitive sales from closeouts; inspect the individual domain evidence and auction activity.
| Category | Domains | Share | Median price |
|---|---|---|---|
| Business Services | 4,406 | ███░░░░░░░ 31.1% | $1 |
| Generic / Brandable | 1,438 | █░░░░░░░░░ 10.1% | $1 |
| Health & Medical | 1,270 | █░░░░░░░░░ 9.0% | $1 |
| Tech & Software | 1,253 | █░░░░░░░░░ 8.8% | $1 |
| Entertainment & Media | 932 | █░░░░░░░░░ 6.6% | $1 |
| Home & Garden | 908 | █░░░░░░░░░ 6.4% | $1 |
| Food & Drink | 870 | █░░░░░░░░░ 6.1% | $1 |
| Fashion & Beauty | 859 | █░░░░░░░░░ 6.1% | $1 |
| Finance & Insurance | 702 | ░░░░░░░░░░ 4.9% | $1 |
| Real Estate | 621 | ░░░░░░░░░░ 4.4% | $1 |
| Travel & Tourism | 511 | ░░░░░░░░░░ 3.6% | $1 |
| Sports & Fitness | 413 | ░░░░░░░░░░ 2.9% | $1 |
Takeaway
Treat the classifier as the beginning of due diligence. Review backlink sources and anchors, archived use, historical traffic, legal risk, and current auction terms before deciding whether a domain fits your project.
Methodology & data notes
These statistics are computed directly from CatchSEO's auction database: 1,773,960 auctions that ended in the trailing 28 days (last refreshed July 13–19, 2026), plus the full corpus of 17,127 AI-classified domains and 549,742 live auctions.
"Sold" means an auction ended with at least one bid; prices are final listed auction prices in USD. Spam-risk labels come from CatchSEO's AI classification pass over the available evidence bundle (backlink anchors, Wayback archive history, and traffic). They are screening signals, not guarantees or predictions of search-engine treatment. Every figure on this page is computed from the database; the narrative is AI-assisted and reviewed before publication under the CatchSEO research methodology.
For the period-by-period picture, read the Domain Auction Report for July 13–19, 2026. Search live domain auctions, use the expired-domain resource center, or follow the guide to finding expired domains worth buying.
Generated by gemini-3.1-flash-lite · data snapshot 2026-07-19 · prompt v3. Figures are computed directly from CatchSEO's auction database; the narrative around them is AI-written and reviewed before publication.