Fewer auctions ended this week than last, yet more of them sold. Sell-through rose to 2.7% because both sides of the ratio moved favorably: ended auctions fell 21.2% while sales rose 11.2%. The board stayed bottom-heavy. 59.4% of sales were $1 closeouts, and the all-sales median held at $1.
The competitive segment grew in count but not in price. Sales above $1 rose 13.8%, but the median fell to $90 and the 90th percentile fell to $605. One possible reading is that the additional competitive sales cleared at lower price points rather than lifting the middle of the market. The top sale moved the other way: 30.vip closed at $53,100, more than double last week's top, far above its $1,038 valuation and with no DR recorded.
What sets this week apart is how often closing prices and valuations disagreed in both directions. 8254.com drew the week's most bids (230) and still closed below its $17,800 valuation. thepackagingcompany.us closed at $6,001 against an $11 valuation. Buyers relying on a single valuation number would have misread both.
Key takeaways
- 402,615 domain auctions ended this week; 10,982 sold (2.7% sell-through, +0.8pp week-over-week).
- Top sale: 30.vip closed at $53,100.
- 4,454 sales closed above $1 (competitive segment); their median price was $90 (−6.3% vs last week). The remaining 59.4% of sales were $1-closeout pickups.
- Total bids cast on ended auctions: 61,164 (+8.1% week-over-week).
- Of 86,472 domains AI-classified this week, 2,921 (3.4%) were labeled clean based on the available backlink, archive, and traffic evidence.
The week in numbers
The top sale rose 121.2% while the 90th-percentile price fell 9.0%, so the headline sale reflects a single outlier, not the shape of the competitive distribution. When comparing weeks, use the median and 90th-percentile rows.
| Metric | October 5–11, 2026 | September 28–October 4, 2026 | Change |
|---|---|---|---|
| Auctions ended | 402,615 | 510,774 | ▼ −21.2% |
| Sold (received bids) | 10,982 | 9,874 | ▲ +11.2% |
| Sold above $1 (competitive) | 4,454 | 3,915 | ▲ +13.8% |
| Sell-through rate | 2.7% | 1.9% | ▲ +0.8 pts |
| Median winning price (all sales) | $1 | $1 | ■ +0.0% |
| Median winning price (>$1 sales) | $90 | $96 | ▼ −6.3% |
| 90th-percentile price (>$1 sales) | $605 | $665 | ▼ −9.0% |
| Top sale | $53,100 | $24,000 | ▲ +121.2% |
| Total bids cast | 61,164 | 56,582 | ▲ +8.1% |
Top sales of the week
Several top closes ran well above valuation on DR-light or DR-missing profiles: 30.vip, 9d.vip, 88usdt.com, and thepill.co. Others closed near or below valuation, including lykke.com, jdwa.com, iems.com, and ultimatecasino.com. Valuation may be a weak predictor at this end of the market, so compare comparable recent sales before anchoring on it.
| # | Domain | Winning price | Bids | Valuation | DR | Ref. domains | Registered | AI category | Ended |
|---|---|---|---|---|---|---|---|---|---|
| 1 | 30.vip | $53,100 | 109 | $1,038 | — | 630 | 2018 | Generic / Brandable | |
| 2 | smat.com | $12,001 | 111 | $13,923 | 1 | 1,081 | 1998 | Tech & Software | |
| 3 | skillstudio.com | $10,300 | 72 | $4,779 | 0 | 903 | 2002 | Education | |
| 4 | lykke.com | $10,096 | 186 | $10,587 | 47 | 1,871 | 2003 | Generic / Brandable | |
| 5 | 88usdt.com | $8,377 | 129 | $2,146 | 0 | 451 | 2022 | Crypto & Web3 | |
| 6 | 8254.com | $8,300 | 230 | $17,800 | — | 486 | 1999 | Generic / Brandable | |
| 7 | thepill.co | $8,200 | 93 | $471 | 42 | 903 | 2015 | Health & Medical | |
| 8 | 9d.vip | $6,901 | 96 | $547 | — | 546 | 2020 | Generic / Brandable | |
| 9 | brysoncity.com | $6,800 | 52 | $7,649 | 2 | 750 | 1996 | Travel & Tourism | |
| 10 | northcountrygazette.org | $6,600 | 37 | $227 | 41 | 1,347 | 2003 | News & Politics | |
| 11 | jdwa.com | $6,100 | 165 | $6,115 | — | 784 | 1998 | Business Services | |
| 12 | gleam.org | $6,061 | 43 | $6,944 | 8 | 577 | 2003 | Tech & Software | |
| 13 | thepackagingcompany.us | $6,001 | 61 | $11 | 40 | 1,017 | 2016 | Industrial & Manufacturing | |
| 14 | eccediciones.com | $5,900 | 56 | $1,496 | 52 | 3,255 | 2011 | Entertainment & Media | |
| 15 | iems.com | $5,829 | 113 | $17,591 | 2 | 1,074 | 1998 | Education | |
| 16 | slotter.com | $5,655 | 26 | $7,020 | 22 | 921 | 2000 | Gambling | |
| 17 | nymediacenter.com | $5,250 | 24 | $1,115 | 51 | 1,233 | 2013 | Entertainment & Media | |
| 18 | ultimatecasino.com | $5,150 | 42 | $12,852 | 0 | 939 | 1998 | Gambling | |
| 19 | ursi.com | $5,100 | 119 | $9,835 | 2 | 792 | 1996 | Business Services | |
| 20 | alisahrestaurant.com | $4,938 | 70 | $532 | 10 | 1,108 | 2008 | Food & Drink |
Bid wars: the most contested auctions
Bid count tracks poorly with closing price here. sunbet.cc drew 159 bids yet closed at $870 with just 2 referring domains. One possible explanation is incremental bidding from a low start rather than a high-value fight, so check bid history for the number of distinct bidders, not just total bids.
| # | Domain | Winning price | Bids | Valuation | DR | Ref. domains | Registered | AI category | Ended |
|---|---|---|---|---|---|---|---|---|---|
| 1 | 8254.com | $8,300 | 230 | $17,800 | — | 486 | 1999 | Generic / Brandable | |
| 2 | lykke.com | $10,096 | 186 | $10,587 | 47 | 1,871 | 2003 | Generic / Brandable | |
| 3 | jdwa.com | $6,100 | 165 | $6,115 | — | 784 | 1998 | Business Services | |
| 4 | sunbet.cc | $870 | 159 | $259 | 2 | 2 | 2014 | Gambling | |
| 5 | lianzhu.com | $2,505 | 154 | $2,894 | — | 669 | 2003 | Generic / Brandable | |
| 6 | vespr.com | $1,950 | 142 | $4,312 | — | 468 | 2008 | Generic / Brandable | |
| 7 | 88usdt.com | $8,377 | 129 | $2,146 | 0 | 451 | 2022 | Crypto & Web3 | |
| 8 | ursi.com | $5,100 | 119 | $9,835 | 2 | 792 | 1996 | Business Services | |
| 9 | treeformsfurniture.com | $1,305 | 115 | $525 | 3 | 763 | 2006 | Home & Garden | |
| 10 | iems.com | $5,829 | 113 | $17,591 | 2 | 1,074 | 1998 | Education |
Live now: the auctions to watch this week
canoo.com in this section and canoo.net in the clean-picks section carry the same name. Their gap in current price may reflect TLD and authority differences, but both warrant a trademark and prior-owner check before bidding, given the noted EV-startup history.
| # | Domain | Current price | Bids | Valuation | DR | Ref. domains | Ends | What it is |
|---|---|---|---|---|---|---|---|---|
| 1 | mannequin.com | $15,249 | 62 | $22,296 | 5 | 995 | Mannequin.com is a single dictionary word with strong fashion and retail associations. It is a premium, highly brandable exact-match domain. | |
| 2 | wellness.net | $11,363 | 56 | $15,707 | 1 | 685 | Premium exact-keyword wellness domain with a long health-related archive. | |
| 3 | fleurdelis.com | $7,600 | 36 | $8,074 | 40 | 1,669 | Fleur De Lis is a classic French symbol name with strong heraldry, design, and luxury brand associations. | |
| 4 | bee.org | $6,307 | 40 | $17,938 | 3 | 630 | A premium exact-word domain for bees, nature, or education. It is short, memorable, and highly brandable. | |
| 5 | traderx.com | $5,300 | 86 | $11,734 | 15 | 946 | TraderX.com is a strong finance/trading brandable combining a clear keyword with a modern X suffix. It suits a trading platform, education site, or investor… | |
| 6 | transcend.xyz | $5,000 | 22 | $6,023 | — | 665 | Transcend.xyz is a strong one-word brandable domain for a tech, wellness, or SaaS venture. | |
| 7 | rarecoins.com | $4,450 | 43 | $12,086 | 10 | 823 | A premium exact-match rare-coin domain with a long history as a specialist dealer site. | |
| 8 | vibed.com | $4,250 | 44 | $9,567 | — | 899 | A short, dictionary-derived past-tense verb with strong consumer-app energy, evoking music, mood and social atmosphere. It is a clean, highly pronounceable… | |
| 9 | canoo.com | $3,810 | 30 | $9,805 | 67 | 3,994 | A high-authority brandable domain formerly used by EV startup Canoo. It has a deep archive and strong natural backlink profile. | |
| 10 | hrbs.com | $2,598 | 70 | $9,844 | 8 | 876 | HRBS is a four-letter acronym domain with a clean, corporate feel. It is short, easy to type, and flexible for a holding company or business-services brand. |
Value picks: clean-history aged domains under $100
Several of these descriptions flag name-based risk that the clean label does not cover: Google trademark risk on mypagerank.net, Keeneland association on keenland.com, and known issues noted for predpol.com and peartherapeutics.com. A labeled-clean link profile and a trademark-safe name are separate checks.
| # | Domain | DR | Registered | Price | Ref. domains | What it is |
|---|---|---|---|---|---|---|
| 1 | medialifemagazine.com | 65 | 1998 | $95 | 2,565 | A media industry magazine domain with a long publication history. |
| 2 | mypagerank.net | 65 | 2004 | $22 | 1,258 | MyPageRank.net is a legacy SEO tool name tied to PageRank checking and website stats. It has strong historical recognition but carries Google trademark risk. |
| 3 | vmdb.org | 63 | 1998 | $1 | 1,425 | A technical acronym domain tied to veterinary and canine health data. It suits a database, registry, or research project. |
| 4 | firstpeople.us | 62 | 2004 | $1 | 2,498 | FirstPeople.us is a plain-spoken two-word .us domain referring to indigenous peoples, historically home to a large archive of Native American legends… |
| 5 | predpol.com | 61 | 2011 | $11 | 2,006 | PredPol is a distinctive, technical name associated with predictive policing and law-enforcement analytics. It has strong brand recognition but also… |
| 6 | osclasswizards.com | 59 | 2015 | $1 | 928 | Niche technical domain for Osclass classifieds software experts. Strong topical fit for themes, plugins, and support. |
| 7 | peartherapeutics.com | 59 | 2013 | $71 | 1,841 | PearTherapeutics is a polished health-tech brand name with strong medical and digital therapeutic associations. It is highly brandable but carries known… |
| 8 | twistimage.com | 58 | 2001 | $1 | 2,130 | TwistImage is a strong creative-agency name with a significant marketing and branding history. |
| 9 | canoo.net | 56 | 2000 | $21 | 2,215 | Canoo is a short, highly pronounceable brandable with a friendly, modern sound. It has strong radio-test qualities and works across consumer categories. |
| 10 | rdflib.net | 54 | 2002 | $1 | 894 | A high-authority technical domain tied to the RDFLib Python library. It has strong natural backlinks and clear developer-tool relevance. |
| 11 | nvudev.com | 54 | 2004 | $1 | 1,634 | NvuDev is a technical .com tied to the Nvu open-source web editor. It suits a developer-tools or open-source project brand. |
| 12 | shanelife.com | 51 | 2008 | $1 | 955 | ShaneLife is a personal-brand name with lifestyle and blog associations. It is warm, simple, and easy to remember. |
| 13 | keenland.com | 51 | 1998 | $1 | 3,303 | Keenland.com is a strong equestrian and horse-racing name tied to the famous Keeneland brand. It suits a racing portal, thoroughbred auction, or sports-events… |
| 14 | 1abc.org | 49 | 2006 | $1 | 1,216 | 1abc.org is a classic directory-style name. It is short, generic, and historically associated with web listings. |
| 15 | philanthropyjournal.com | 48 | 1999 | $1 | 1,558 | A respected exact-match domain for a philanthropy news journal. |
Category landscape: what entered the market
Every category shows a $1 median price and a median DR between 1 and 3, so category alone does not separate value at the median. The tradeable inventory sits in the tails, which category rollups cannot show.
| Category | Domains | Share | Median DR | Median price |
|---|---|---|---|---|
| Generic / Brandable | 12,418 | 19.4% | 2 | $1 |
| Business Services | 10,145 | 15.9% | 2 | $1 |
| Health & Medical | 5,924 | 9.3% | 2 | $1 |
| Tech & Software | 5,327 | 8.3% | 2 | $1 |
| Food & Drink | 4,823 | 7.5% | 2 | $1 |
| Fashion & Beauty | 4,511 | 7.1% | 2 | $1 |
| Entertainment & Media | 4,308 | 6.7% | 3 | $1 |
| Home & Garden | 3,986 | 6.2% | 1 | $1 |
| Finance & Insurance | 3,560 | 5.6% | 2 | $1 |
| Travel & Tourism | 3,355 | 5.2% | 2 | $1 |
| Real Estate | 2,992 | 4.7% | 1 | $1 |
| Marketing & Advertising | 2,577 | 4.0% | 2 | $1 |
Niche radar
Niches overlap: thesuperlink.com appears under both seo and link building, tom-stock.com under consulting and personal brand, and thenomadtruck.com under travel and fashion. The counts are not additive. The prominence of SEO and link-building tags may indicate prior link-selling use, so review anchor text on any domain from those buckets.
| Niche | Domains | Example domains |
|---|---|---|
| seo | 4,315 | thesuperlink.commatrixtechsolution.commysystemapp.com |
| seo services | 2,532 | walayf.comlwsmfb.comonlineizze.com |
| ecommerce | 2,456 | cartflicks.comclairvoyantbrand.comthekauaistore.com |
| link building | 1,766 | thesuperlink.compendulumsix.commosh.services |
| real estate | 1,590 | palmerpropertiesofva.comcornerstonehomesny.comkumbarealty.com |
| wellness | 1,286 | discoverwellnesscoaching.comheartofwellnessultrasound.comhouseofflow.co |
| consulting | 1,072 | ciolookindia.comtom-stock.comfapconsulting.com |
| personal brand | 860 | tom-stock.comjoelbackaler.comleahflook.com |
| travel | 823 | thenomadtruck.comconstitutiondiscoveries.commatteiphotography.com |
| fashion | 713 | thenomadtruck.commewelondon.comthevoguest.com |
| seo links | 665 | mywellness.sitecampusrush.orgzentasplit.com |
| education | 649 | anneahira.comtransformemoshonduras.compropellrsd.com |
| beauty | 645 | elements-skin.comvinnacella.comfemaleadda.com |
| lifestyle | 636 | shanelife.comfahrenheitmagazine.comtaikannippon.com |
| community | 612 | innercity.orgvisitrongelap.comcommonambition.com |
Spam-risk read on the week's inventory
With 95.7% labeled caution, caution functions as the default outcome and says little on its own; the selective signals are the 3.4% labeled clean and the 0.7% labeled toxic. Only 86,472 domains were classified against 402,615 auctions ended, so many domains on the board carry no label at all.
- 86,472 domains were AI-classified this week from their full enrichment bundles (backlink anchors, archive history, traffic).
- 2,921 (3.4%) were labeled clean based on the available evidence; that label is a screening signal, not a guarantee.
- 82,753 (95.7%) were labeled caution and 584 (0.7%) were labeled toxic after signals such as pharma/casino anchors or PBN patterns were evaluated.
Domains worth a closer look
- 30.vip — Closed far above its $1,038 valuation with no DR recorded, so its price appears driven by the name rather than by measured link authority.
- 9d.vip — A second short .vip in the top ten closing well above valuation ($6,901 vs $547), which may indicate demand for short .vip names that the valuation model does not capture.
- thepackagingcompany.us — Closed at $6,001 against an $11 valuation; its DR 40 and 1,017 referring domains may explain the gap, which a buyer of similar names should verify through backlink quality.
- smat.com — Pairs 1,081 referring domains with a DR of 1, a mismatch worth checking for low-quality or devalued links before treating the domain as a link-equity comparable.
- 8254.com — The week's most-bid auction (230 bids) still closed below its $17,800 valuation, showing that heavy bidding did not push the price to valuation.
- iems.com — Closed at $5,829 against a $17,591 valuation after 113 bids, one of the widest below-valuation gaps among the top sales.
- northcountrygazette.org — A news-category domain with DR 41 and 1,347 referring domains that closed far above its $227 valuation, consistent with link-profile buying; archive history is the obvious next check.
- sunbet.cc — Drew 159 bids on just 2 referring domains, so its bid count should not be read as a signal of link value.
- lykke.com — Closed at $10,096, close to its $10,587 valuation, after 186 bids, one of the few top sales where the price and the model roughly agreed.
- canoo.com — Carries DR 67 and 3,994 referring domains, the strongest authority in the live picks, but its noted EV-startup history calls for a trademark and archive review.
- keenland.com — Labeled clean on its link evidence, but its own description ties it to the Keeneland brand, so a trademark check is the necessary next step.
- mypagerank.net — DR 65 at $22, but its description notes Google trademark risk, which the clean label does not address.
- medialifemagazine.com — The highest-priced entry in the clean picks at $95, matching the top DR of 65 with 2,565 referring domains and a 1998 registration.
Takeaway
Before bidding on anything here, pull archive snapshots and anchor-text distributions yourself. Check whether referring domains are consistent with the DR shown, since smat.com shows the two can diverge. Run a trademark search on brand-adjacent names regardless of classifier label. Treat labeled clean as a starting filter, and treat valuation as one input to set against recent comparable closes.
Methodology & data notes
This report is generated from CatchSEO's own auction database: 402,615 auctions that ended from October 5–11, 2026 (UTC), benchmarked against 510,774 from September 28–October 4, 2026, alongside 737,718 live auctions currently tracked.
Domain intelligence comes from CatchSEO's enrichment pipeline — backlink profiles and authority metrics, Wayback Machine archive history, and an AI classification pass that reads each domain's complete evidence bundle and issues category, spam-risk, and quality verdicts. 86,472 domains were classified this week; classification covers enriched inventory only, so older or unenriched domains may appear without AI fields.
"Sold" means an auction ended with at least one bid; prices are final listed auction prices in USD. Classifier labels are screening signals based on available evidence, not guarantees that a domain is safe or suitable. Every figure in this report is computed directly from the database, and the commentary refers only to figures and domains shown in it. The report is published every week. Compare the rolling figures in Domain Sale Prices: Live Auction Statistics, search live domain auctions, or follow the expired-domain spam-checking guide.
Review the CatchSEO research methodology, browse the expired-domain resource center, search live domain auctions, or continue with the expired-domain guides.
Data snapshot 2026-10-18. Figures are computed directly from CatchSEO's auction database.